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MUSIC · AJL39
How large was AJL39's digital footprint?
Media Prima reported 2.1 billion social-media reach and more than 200 million video views around AJL39.
SHOW ME THE DATAAJL39 · 2025 · reported digital scale
AJL39 · 2025
1Social-media reach2.1Breported digital scale
2Video views200.0Mreported digital scale
MP/Media Prima / XTRAreported digital scale
SourceMedia Prima / XTRA ↗17 Feb 2025LOW CONFIDENCE
Method & notes
Media Prima reported 2.1 billion social-media reach and more than 200 million video views.
METHOD & LIMITATIONSHow the numbers were calculated
PulseKita reproduces two differently defined headline metrics reported by Media Prima/XTRA, citing Nielsen, Tonton and Meltwater. Reach and video views are not the same measure and should not be added together.
- Reported social-media reach: 2.1 billion.
- Reported video views: more than 200 million; PulseKita encodes 200 million as the published lower-bound headline.
- Tonton streaming was reported as up 8% versus the prior edition.
Evidence trail
EVIDENCE CHAINtransformation inherited from methodology
- 1Declared sourceAJL39 audience-performance report
- 2TransformationPulseKita reproduces two differently defined headline metrics reported by Media Prima/XTRA, citing Nielsen, Tonton and Meltwater. Reach and video views are not the same measure and should not be added together.
- 3Published visualRanked snapshot
Source
LOW CONFIDENCEunknown
COVERAGEAJL39 · 2025
UNITreported digital scale
SOURCEunknown
UPDATED17 Feb 2025