BUSINESS · LOCAL MARKET · MALAYSIA

Zoom in from state to district.

Use official district population and HIES data to narrow the local market before researching competitors, rent and footfall.

LOCAL MARKET LENSMelaka Tengah

Melaka · population 2026 · household economics 2024.

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LOCAL MARKET · MELAKA TENGAH

What should you notice about Melaka Tengah before going street-level?

District data is a useful narrowing layer between a state and a real trading catchment. Start with population, household income, spending and vulnerability, then research rent, competitors and footfall locally.

POPULATION636K#1 of 3 in Melaka2026

MEDIAN HOUSEHOLD INCOMERM 7,415#1 in Melaka2024

MEAN HOUSEHOLD SPENDINGRM 6,527#1 in Melaka2024

POVERTY RATE2.8%household vulnerability contextDescriptive social context, not a business opportunity score.

HOW TO READ THIS

Administrative districts can contain very different towns and neighbourhoods. PulseKita uses this layer to narrow the search; a location decision still needs local competitor, rent, travel-time and footfall research.

MELAKA TENGAH · LOCAL SIGNAL BOARDMarket size, household economics and social context.

MARKET SIZE636K

Population

#1of 3 in Melaka#9 nationally

2026 · DOSM population estimate

SPENDING POWERRM 7,415

Median household income

#1of 3 in Melaka#16 nationally

2024 · gross monthly household income

CONSUMPTION SIGNALRM 6,527

Mean household expenditure

#1of 3 in Melaka#7 nationally

2024 · mean monthly household expenditure

HOUSEHOLD VULNERABILITY2.8%

Poverty rate

Share of households below the applicable Poverty Line Income. Lower/higher is descriptive here, not a business score.

INCOME DISTRIBUTION0.373

Gini coefficient

Higher values indicate greater household-income inequality. This is context for market segmentation, not a verdict.

MELAKA · DISTRICT SHELFCompare local markets inside the same state.

MelakaMelaka Tengah

POPULATION636K#1 in state

MEDIAN INCOMERM 7,415#1 in state

EXPENDITURERM 6,527#1 in state

MelakaAlor Gajah

POPULATION262.9K#2 in state

MEDIAN INCOMERM 6,308#3 in state

EXPENDITURERM 5,745#2 in state

MelakaJasin

POPULATION158.5K#3 in state

MEDIAN INCOMERM 6,401#2 in state

EXPENDITURERM 5,654#3 in state

ORIGINAL DISTRICT STORIESWatch the underlying national rankings.

PopulationDepartment of Statistics Malaysia (DOSM)Household incomeDepartment of Statistics Malaysia (DOSM)Household expenditureDepartment of Statistics Malaysia (DOSM)

WHAT THIS STILL DOES NOT KNOW

A district is closer to the market, but it is still not the catchment.

Administrative districts can contain very different towns and neighbourhoods. A client-grade location report still needs local competitors, commercial rent, actual travel time, footfall and category-specific demand.

PulseKita now has a stronger evidence base for narrowing the search: state → district → then local commercial research.